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Art Movements
Tropicália
 Caetano Veloso at Festival da Record. Photo: Wilson Santos/CPDOC. |
The city of São Paulo can be considered one of the predecessors on the cultural art movement that questioned Brazilian contraditions, on an archaic and modern country, which lasted from 1967 to mid-1969. It was on the third edition of Festival de MPB da Record (Record TV Station MPB Festival) that the movement caught the public’s attention. At the time, Caetano Veloso sang Alegria, Alegria playing electric guitars, one of the American Imperialism symbols. |
Primeira Bienal de Arte em São Paulo (First Biennial of Art in São Paulo)
On October 20th 1951, Avenida Paulista would get the Primeira Bienal Internacional de São Paulo, composed by 1800 works from 23 countries, besides the National artistic production. Considered the first major exposition of modern art outside Europe and United States, the event had as a purpose to insert Brazilian art on the world scenery and place São Paulo as an Global artistic center. The works of Pablo Picasso, Alberto Giacometti and René Magritte were in Brazil for the first time ever. The Bienal happened on a Pavilion in Parque Trianon, where Masp stands today. Organized by the Museu de Arte Moderna, it had as its mentor the Italian Francisco Matarazzo and it was inspired on the Biennial of Viena.
 View of the First Biennial Pavilion. |
Semana de Arte Moderna (Modern Art Week)
| The Teatro Municipal de São Paulo was the stage for the Semana de Arte Moderna, which happened from February 11th to 18th of 1922. The art movement, which proposed changes in the literary production, also innovated on the fields of plastic arts, architecture and music. The week took place in a conflicting scenario: in one side there were the conservatives – in a context of República Oligárquica (Oligarchic Republic), the coffee farming elite didn’t want to break with the European aesthetic standards; and on the other side, the more radicals, which wanted to break with the nationalist myths. The motto of the week was put together on Oswald de Andrade’s manifesto, “Pau Brasil”, published on Correio da Manhã. Among the artists there were Anita Malfatti, Di Cavalcanti, Oswaldo Goeldi, Victor Brecheret, Mario de Andrade, Oswald de Andrade, Plínio Salgado, Menotti del Picchia, Wilhem Haarberg, Guilherme de Almeida , Vicente do Rego Monteiro, and Heitor Villa-Lobos. |
1924 – Correio da Manhã Newspaper
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