Shopping

The city of São Paulo is a paradise for all kinds of buyers – from those who need something in specific, to others that simply love shopping and the thousands who daily buy to resell at the capital paulista. From international brands Oscar Freire to street markets at Rua 25 de Março, the capital offers a wide commercial possibility comparable to global metropolis.

São Paulo has over 70 shopping malls spread throughout the city which are temples of shopping and entertainment. It is a daylong program or even for several days, once the majority of them have great food squares, cinemas, theaters, gyms, kids attractions and expositions. There are malls even in subway stations, like Santa Cruz and Tatuapé, which provide easy access and are part of the daily route of locals. Besides this, it was in São Paulo that the first mall, Iguatemi, was inaugurated, at the neighborhood of Itaim, in 1966, with luxury stores.

For those who prefer street stores, to find what you need is quick and easy for paulistanos and visitors at the specialized market streets, which focus on specific products that range from leather articles or rare discs to antiques. At the three major popular markets: Brás, Bom Retiro and Rua 25 de Março, the largest outdoor shopping center in Latin America, it is also possible to find everything at accessible prices. On Itaim, specially on Rua João Cachoeira, and in Moema, on Rua Bem-Te-Vi, there are high standard outlet stores. Among the most sophisticated, there is the most famous and luxurious Oscar Freire, at Jardins, with brands like Ellus, Mont Blanc, Melissa, Carmin and many others.

Another great differential at São Paulo are the handcraft and antiques fairs, which offer from the most wanted articles to the most unusual. From arts to handcraft, the most famous of the capital paulista are Praça da República and Praça da Liberdade. The most popular of them, however, is the one at Benedito Calixto, which has antiques and other quite interesting curiosities. Another option is Feira de Antiguidades do MASP, at Avenida Paulista.

The world of decoration and design doesn’t miss a beat. There are exclusive shopping centers and furniture factories, from the most vintage to the most modern. Many are at Rua Teodoro Sampaio, in Pinheiros. In parallel, Cardeal Arcoverde, where there are vintage furniture stores. And on Marginal Tietê and Marginal Pinheiros, there are mega construction stores.

Shopping per Region

Downtown

Photo from top to bottom of a large hall with very high ceiling. In the center, a very wide corridor from end to end with a row of small tables with benches in the center, all occupied by several people. On both sides, several stalls selling food, beverages, spices, etc. Further to the background, stand out 3 large beige light columns on each side, in Greek style. On the back wall is a very high and wide entrance door, and above, occupying the entire wall, three large multicolored stained glass windows in the shape of a semi-circle.

Mercado Municipal. Foto: Jose Cordeiro / SPTuris.

The major feature at downtown is the popular market. Rua 25 de Março attracts people from all over Brazil that seek feedstock, handcraft and even carnival costumes. Mercado Municipal, right next to it, is a mandatory stop to buy spices, food and beverage. On the surroundings of Rua José Paulino, at Bom Retiro, and on Brás there is a clothing market. Rua São Caetano, traditionally known as Bride’s Street, is entirely dedicated to dresses and wedding accessories. For those who seek electronics and car accessories, there is Rua Santa Ifigênia.

Paulista and Jardins

Woman carrying shopping bags walks on a fairly wide and flat sidewalk, with some small trees, in a street full of shops. She looks at a large window on the right side, where 3 mannequins are wearing men's clothes. On the left side, several cars parked.

Rua Oscar Freire. Foto: Jose Cordeiro/SPTuris

At Oscar Freire, Alameda Lorena and Rua Bela Cintra, there are international and national best brands stores. On Rua Augusta, the market is more diversified. Around number 2690 there is Galeria Ouro Fino, which has interesting and fun stores, thrift shops and alternative brands.

On the facade of a shopping mall, a large round clock with roman numerals and clear glass and backlit display. In the center, it has on the right side a small chronometer, on the left side a small chronograph and below a small circle of dark blue background shows the phases of the moon. Around you, rich Christmas decoration.

Shopping Paulista. Foto: Divulgação.

The shopping malls are also around there. Pátio Paulista Mall is near to subway station Paraíso and Frei Caneca a few blocks away from subway station Consolação. Pátio Higienópolis is well known for its fancy stores. MASP’s weekend fairs and the ones at Shopping Center 3, on Avenida Paulista, also provide good shopping options.

Pinheiros and Vila Madalena

Night photo of the entire facade illuminated by colored lights of a shopping mall with 4 floors in height. On the ground floor, there are large windows. On the sidewalk in front, garden with several palm trees very high. Some cars pass the street.

Shopping Iguatemi. Foto: divulgação.

On Vila Madalena there are clothing stylists and plastic artists’ ateliers. Interesting and fun stores are also featured on the region. On Praça Benedito Calixto there are decoration objects. On Saturdays, the square has a handcraft fair. On the West side of the city there are several shopping malls: West Plaza, Iguatemi, Eldorado, Butantã. Now, plants and fresh fruit and vegetable markets are always available at Ceagesp. On Pinheiros, there are furniture stores. On Rua Teodoro Sampaio there are couches, beds, chairs and new decoration objects. In parallel, there is Rua Cardeal Arcoverde, where vintage furniture and objects set the tone at the showcases. On Lapa there is a more popular market, with clothing and footwear stores. At the local market, there are lots of typical Nordeste articles, fruits and vegetables.

Moema and Morumbi

Near Congonhas Airport there is the neighborhood of Moema, where there are outlet stores of clothing and shoes that you cannot miss and one of the biggest malls in town, Ibirapuera. Other paradises on the South side are shopping malls Morumbi and Market Place, known for its excellent cinema exhibition rooms. Now shopping mall D&D, on Marginal Pinheiros, is entirely dedicated to decoration. For even more sophisticated acquisitions, there is the Shopping Mall Cidade Jardim.

Santana and Vila Guilherme

Facade of a shopping center with 2 floors. At the street level, a couple with shopping bags exit through a large access door. At the top, a large, wide yellow wall has luminous signs with the words "Shopping" in dark blue above and "CENTER NORTE" in red below.

Shopping Center Norte. Foto: divulgação.

Located in a privileged region, beside Marginal Tietê, shopping mall Center Norte presents the largest sale volume per squared meter in all business in town. Next to it, there is Lar Center, the right place to buy furniture and decoration. Shopping malls D, Santana Parque and Metrô Tucuruvi are also part of the shopping tour. For those who look for large footwear store, it is good to reserve some hours of the day to visit Jorge Alex, which offers a wide range of options. Brands’ clothing can also be found at Rua Pedro Doll and throughout Rua Voluntários da Pátria there is popular market.

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